Company files baseless cybersquatting claim after failing to buy domain name.

Compare Ninja Ltd., which operates the site, has been found to have engaged in reverse domain name hijacking for the domain name

The company filed a cybersquatting complaint against the domain name with World Intellectual Property Organization. was registered well before the company started using, which would explain its choice of a hyphenated domain name.

It first tried to buy the domain name but didn’t like the asking price. Over a year later it sent cease & desist letters to the domain owner. When the domain owner didn’t respond, it filed a UDRP.

Compare Ninja Ltd failed on all three elements required to win a UDRP.

In finding reverse domain name hijacking, the three-member World Intellectual Property Organization panel wrote:

The Complainant’s conduct follows the well-travelled route of a successive three-pronged attempt to gain control of a domain name, usually a “.com” domain name, upon which the relevant complainant simply has no possible claim.

Compare Ninja’s lawyer, Assaf Cohen Sidon, claims on his LinkedIn page to specialize in internet and intellectual property law.

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